MISSION & VISION
Since ValleyPBS first went on the air in April of 1977, the Station has been committed to enriching the lives of Valley residents through a combination of educational and entertaining programming and solid community outreach and service. As the Central Valley’s only community licensed public television station, ValleyPBS has delivered exceptional television to homes from Merced to Bakersfield. The Station reaches more than 94% of households with a television in our service area and broadcasts more than 70 hours of quality, research-based children’s programming each week. In addition to the core line-up of PBS signature programming, ValleyPBS also purchases and broadcasts a host of additional series and fan favorites like Doc Martin, Father Brown, Huell Howser’s California’s Gold and others. Moreover, the Station produces local documentaries that bring light to important Valley issues as well as a weekly show highlighting agriculture – Valley’s Gold.
ValleyPBS is the Valley’s Preschool, Classroom, Stage for the Arts and Lens for Exploration, pointing citizens of all ages to destinations where their interests will be served, their spirits lifted and their voices and perspectives heard.
ValleyPBS enriches, educates and strengthens our diverse Valley community through the power of public service media.